I collaborate with cross-functional teams to strategize and execute on email marketing campaigns

Introduction

I leverage various platforms and tools to optimize performance

As a subject matter expert, I ensure the broader marketing team understands the functionality of available tools and promote best practices for email deployment.

Interests

I am always eager to learn new skills and share best practices with others

I am passionate about tech adoption, exploring new technologies and actively advocate for the continuous improvement of processes.

My work experience

Sienna Senior Living (2024 -)

Email Marketing Manager

Syngenta (2022 - 24)

Digital Marketing Specialist

Epiq (2019-21)

Marketing Manager

Blake, Cassels & Graydon LLP (2017-19)

Project Administrator

My education

Toronto Metropolitan University (Bachelors of Commerce)

2013-17

Skills

Campaign planning

Email design (HTML)

Cross-functional collaboration

Project management

Email automation and list segmentation

Stakeholder management

Platforms & software

Canva & Photoshop

Salesforce

Microsoft Office

Stripo

Pardot

Unbounce

Accomplishments/certifications

Salesforce Certified Pardot Specialist (2023)

Black belt - Shotokan karate (2002-08)

Hobbies

Exercising

Video games

Connect with me to learn more about my current role and core projects.

Shannon Wong

shannonelizabeth9@gmail.com